ELS Coaching

Build or Scale a Profitable Vintage Reselling Business

Coaching. Community. Supply.

Learn from resellers who have generated £2.5M+ in combined sales

Watch This First
Beginners: go from zero to your first consistent £1–£3k/month
Established sellers: scale from £3–8k/month towards £10–20k/month by fixing stock, pricing and process

Takes 2 minutes · No payment today

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Who we help

Just starting out

If you're just starting or inconsistent (0–£2k/month)

  • Beginner
  • Want a clear A–Z plan and help avoiding bad stock/suppliers
  • Save years and thousands of £££
  • Learn and grow with others around you
Already selling

If you're already selling consistently (£2–10k+/month)

  • Already making regular sales
  • Struggling with margins, stock quality, time or accountability
  • Want to systemise and push towards £15–20k+ months
  • Connections and a network is what you need

Everything you need to succeed

Three pillars that set ELS apart from everything else out there

Coaching

Coaching

Personal 1:1 strategy calls, pricing strategy, optimising listings, selling platforms, taxes, storage, efficiency.

Community

Community

250+ active members all on the same path. Group calls, WhatsApp community, in-person events. Accountability. Build your network.

Supply

Supply

Exclusive in-house stock sourced directly from Pakistan, USA and Europe. Trusted supplier contacts built up over a decade. First access, better prices and consistent deliveries. Know exactly what to buy and when.

Meet your coaches

20+ years of combined experience · £2.5M+ made in the industry

Evan Sellick

Evan Sellick

Founder & Head Coach

Started reselling as a teenager and built a six-figure business from his bedroom. Featured on BBC, Channel 4, The Guardian, and nominated 3× for the Great British Entrepreneur Awards.

Dalton Bramley

Dalton Bramley

Coach & Wholesaler

Veteran reseller and wholesale expert. From online selling to his retail shops. Now runs his own warehouse in Derbyshire with a business partner sourcing directly in Pakistan.

Scott Atkins

Scott Atkins

Coach

Started as a member in 2024, scaled his business to £10K a month within 6 months. Now part of the team helping you scale.

What our members say

Hear it from our members

Started from scratch

Dan Andrews

15 and still doing his GCSEs, hit his first £1,000 week

Josh Oxberry

Went from under £200/month to a £2.7K month in 6 months

Morgan Purnell

Went from £400 to £10K in 3 months

Will Croft

Full time tennis coach, made £1.1K in a week reselling

Came in already selling, then scaled

Eden Moore

Joined already doing £10K/month revenue, scaled to £10K/month profit

Lauren Smith

Was stuck reselling the same items, now making more than ever, every month

Blake & Elliot

Switched from reselling shoes to clothing, now hitting £2-3K profit months

Scott Atkins

Quit his job, left uni, now making £10k/month

Why going it alone costs you more

The difference between guessing and having a proven system behind you

On your own
  • Buying the wrong type of stock
  • Buying from the wrong places
  • Wasting time trying to find strategies that work
  • Inefficient selling process
  • Struggling to scale
  • Not knowing what to price items
  • Getting banned on Vinted and restricted on other platforms
  • Wasting time, effort and money
  • Endless trial and error
With ELS
  • In-house stock + other trusted wholesalers
  • Knowing exactly what to buy, who to buy from and when to buy it
  • Clear pricing strategy from day one
  • Super efficient with your time
  • Storage and logistics already in place
  • Great margins and sell-through rate
  • A clear roadmap to scale
  • A community of over 250 likeminded individuals

Is this for you?

✓ This is for you if…

  • You're in the UK or Europe
  • You can commit 5–10 hours per week

✗ This isn't for you if…

  • You want a get-rich-quick scheme
  • You're not consistent
  • You're not willing to follow a plan

In The Press

Read what top media outlets have said about our story.

Common questions

Yes, absolutely, but it takes years and years. It's taken me 5 years and Dalty 13 years to get where we are today, and we've wasted tens of thousands of pounds learning over that period. What we've created is there to help you fast-track: save you years, save you tens of thousands.

Reselling is very flexible. It does take time to scale, and it's not a get-rich-quick scheme. You can start from as little as a few hours a week, but you can't expect to make £10k a month with 30 minutes a day. The members making £10-20k a month in the group resell full-time and put real hours into the business every day. That said, the business does allow for flexibility and freedom, and I managed to go on 15+ trips last year while still running a £10k+ a month business, because of how I delegated my work and had an employee doing the hard graft for me. At the end of the day, the more you put in, the more you get out.

How fast you see results depends on how quickly you can get moving. If you order stock, prepare and list within days, you'll see sales in your first week. We've had members go from £0 to £10k in 90 days. It just depends on your time, space and budget to put into stock, and of course your knowledge, which we'll provide.

Overall, no. Yes, more people are starting reselling, but the market is also growing rapidly: the second-hand clothing market is growing 2.7x faster than the retail clothing market and is set to overtake fast fashion by 2030. There are currently over 17M users in the UK on Vinted alone, and with the cost of living, more people can't afford to shop on the high street, so they're flocking to apps like Vinted and eBay instead. Clothing will always be in demand, everybody needs it. Certain categories can get saturated at times, and there's a definite need to adapt: fashion changes, seasons change, where you sell changes, so nothing ever stays the same. But if you're able to adapt, and we'll help you do that, the opportunity and the market are there for you to make a ton of money.

Reselling works in almost every country. We tend to specialise in the UK market since that's where we're based and most of our members are from, but we also have members across Europe. Unfortunately we don't accept members outside of Europe, as we don't understand those markets as well, and our main suppliers are based in the UK and Europe, so shipping becomes an issue further afield. That said, you can certainly start a reselling business from anywhere in the world.

This isn't a generic course. We have coaching, community and supply. Coaching gives you the guidance and knowledge; community gives you access to 300+ members where you can share ideas, get help and keep each other motivated; and supply gets you access to in-house stock and a wide range of other suppliers, so you'll have everything you need to succeed. The only other element needed is the hard work, the strategy and stock are all covered.

Reselling is one of the easiest businesses out there to start financially. You don't need tens of thousands to start, although the more you're able to invest, the better. We recommend a minimum of £750 to get started, but generally the more you're willing to put in, the better the results.

Ready to build and scale a vintage reselling business that gives you more time and financial freedom?